On the Internet, the more visitors you get to your website the more money you can make. By having more website traffic than competitors you have an advantage in both sales and the potential for gaining support from advertisers.
There are many different ways to increase your website traffic and make more sales. Some of these ways are things that can be done by the website owner and some are things that would be better done by a professional.
Social Media:
Probably the easiest way to attract more website traffic is social media sites that feature similar subjects and feature similar products.
These sites are a great, easy, and fairly inexpensive way to generate more website traffic. By associating with blogs you can target Internet surfers that have an interest in what your website is offering. By using social media sites you will be able to target customers by age, gender, occupation, location, and many other different aspects.
Social media sites such as Facebook and Twitter are good ways to get more traffic to your site because they have millions of users that visit the site many different times each day. This makes it so they can be exposed to many different ads and promotions and are less likely to get burned out by being bombarded with the same ones each visit.
Search Engine Ads & SEO:
Another way to get more website traffic is through search engines ads. Search engines offer ad space that allows Internet searchers to see the results for your site at the top of the search results, sometimes in a bigger more noticeable font.
Search Engine Optimization is also considered to be the powerful technique used by website owners and bloggers to increase traffic towards their websites and blogs.
In this technique, you must make a website or blog which is search engine friendly, which you effortlessly make by doing on-page SEO. Using tools such as Semrush and Ahrefs can help you to get better in-depth insights about your website’s SEO.
You can start this by doing an analysis of the keywords which are suitable for your website and have more chances of being searched massively. After doing that, start posting articles on your website or blog which have those keywords to improve the ranking.
This can be a great way to get that extra website traffic because people that have an interest in information or products on your site will be directed there more frequently. Search engine optimization is another option but may require more skill.
Check SEMRush free trial
Article Marketing:
Take advantage of article submission sites and article directories. These days, people who are doing research online are often led to article submission sites where they can find all the types of information that they are looking for; from SEO to gardening, to finding jobs online to traveling.
You can better connect with your potential clients if you submit your articles to these sites. To maximize the benefits that you can get, ensure that your articles are posted in the most appropriate categories so your readers can easily find them. Also, ensure that the sites where you post your articles are indexed by Google and have steady traffic.
Newsletter publishers:
You can attract more people online and you can strengthen your expert status if you can get your articles included in newsletters of popular publishers.
Search the net and identify the publishers that offer newsletters that are extremely related to your products or chosen niche. Convince them to use your articles by giving them great and valuable content. This will help you to increase your website traffic.
Blogging:
To increase traffic for your website, you must have a blog section on your website, as it will help you provide updates about the latest products on your website to the people and also can give suggestions on multiple topics. You can use Bluehost, GreenGeeks, or Hostgator as your hosting provider as they are reliable names in the industry.
By using blogs you will be able to connect with various users as they will make comments on your blog posts. If people are able to read quality and well-researched content on your blog, it will definitely bring them back on a regular basis and will also get subscribed to it.
Create an ebook:
Electronic books are making waves online. People will usually do everything just to get copies of these information products that can offer them solutions to their pressing issues or answers to their most frequent questions.
You may put your relevant articles together and create an eBook that you can use as your viral marketing tool. Your recipients will surely visit your website if they find your content valuable and useful to their lives.
Forum marketing:
Some of the great sites where you can easily connect with your potential clients are forums and discussion boards. You can make these people feel that you are really good at what you do and that you are truly an expert on your chosen niche by giving them the information that they are looking for.
Post a small portion of your articles on forums that can potentially answer the questions of your potential clients. Then, include a link to your website where these people can read your articles in their entirety.
Video Marketing:
Video marketing, that is exactly what can bring you more sales and leads. If you are not using video in your marketing campaign then you really have no business doing online marketing. One reason why video will bring in more sales and leads is this. People will become more comfortable with you and they will not think you are just a scammer at the other end of the computer.
You will also bring in more people that will want to see what it exactly is that you are putting out next. You brand yourself and you make it a lot easier to brand yourself. It’s fun, plain, and simple if you use video it won’t even feel like you work.
Now that you know the power of using video you need to know where to submit. Here are some great sites that you can submit to:
Google Videos
Slideshare
These would be some of the most popular sites that you can submit to and bring in more website traffic than you will know what to do with.
Email marketing:
Believe it or not, with a large list (50,000+ members), you can get a lot of targeted and recurring traffic back to your website with ease. People will read your email, click through to your site, read your product offer, and either buy or exit from your site. Nevertheless, it still counts as recurring traffic back to your website.
The first thing you need to be successful at email marketing is that you need to have a plan in place as to how you are going to harvest names and email addresses.
Once you have that plan you also need to have something attractive to offer your prospect within your email as by law they now have to be given the option to either opt-in or opt-out of your email campaign and once they have clicked that opt-out link they are gone forever.
This is some of the best traffic that you can get to your website. Not only is it targeted traffic but this can get you sales right away. Now it will take some time to reach 50,000+ subscribers (especially if you’re doing it for free), so it’s in your best interest to run lots of ads and get these subscribers coming into your email newsletter.
Create Backlinks:
If your website is already online and it has more than 10 to 15 pages or posts, you will be able to increase traffic by creating backlinks. It is recommended that you create backlinks in a huge ratio, which could be done by using various methods. You will be able to create backlinks by commenting on others blog posts and also giving your blog link inside it.
There is also much software available that can help you to create backlinks instantly. Backlinks can also be created manually by posting articles, reviews, and ads on several article directory sites, which gives you the option to post them without spending a single penny.
Conclusion:
These traffic strategies are some of the best strategies that I know and continue to use in my online business today. You should focus on high-quality traffic sources, and not waste your time on any outdated strategies that won’t get you anywhere. Be sure to learn as much about traffic generation as you can – because it’s the foundation of a successful internet business.
PS : This post is in collaboration with Shubham Chopra, founder of Marketing Savior and an exuberant content creator with a great zest for providing insightful reviews about digital products that will help startups & SMEs penetrate into the online world easily.
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